Shawnte Brown

Customer Strategy Manager Sms + Email @ Yotpo

About Shawnte Brown

Shawnte Brown is a Customer Strategy Manager specializing in SMS and email marketing strategies for e-commerce brands. She has a diverse background in marketing, customer relations, and program management, with experience in various roles across multiple industries.

Current Role at Yotpo

Shawnte Brown serves as the Customer Strategy Manager for SMS and Email at Yotpo, a position she has held since 2022. In this role, she specializes in developing and executing SMS and email marketing strategies tailored for e-commerce brands, particularly within the fashion, health, and consumer packaged goods (CPG) sectors. Her focus is on enhancing customer engagement and driving sales through effective communication channels.

Previous Experience at Avo

Before joining Yotpo, Shawnte worked at Avo as an Account Manager from 2020 to 2021. During her tenure in New York, she managed client accounts and contributed to the company's customer relationship strategies. This role allowed her to further develop her skills in customer strategy and account management.

Educational Background

Shawnte Brown earned a Bachelor of Science (B.S.) degree in Health Science from Stony Brook University. Her education provided a foundation in health-related topics, which she later applied in various roles, including her position as a Health Educator at Harlem Children's Zone.

Diverse Professional Background

Shawnte has held a variety of roles that span marketing, tech sales, customer relations, and program management. Her experience includes working as a Business Development Intern at Talend and as a Business Development Fellow at SV Academy. Additionally, she has worked in retail as a Sales Associate at Saks Fifth Avenue and as a Personal Stylist at Nordstrom, gaining insights into customer service and sales strategies.

Entrepreneurial Ventures in Fashion Styling

In addition to her corporate roles, Shawnte is the founder of a fashion styling business, where she guides clients in discovering their individual style. Since 2013, she has also been the Fashion Stylist at shop OTNT, helping clients articulate their identity through clothing. This entrepreneurial venture complements her professional experience in customer strategy and marketing.

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