Alexandra Cirgenski

VP, Business Development / Head Of Growth @ You Gov Signal & Safe @ YouGov

About Alexandra Cirgenski

Alexandra Cirgenski serves as the Vice President of Business Development and Head of Growth at YouGov Signal & Safe, where she has worked since 2018. She holds an MBA from McGill University and has a diverse professional background in business development, consulting, and management across various industries.

Work at YouGov

Alexandra Cirgenski serves as the Vice President of Business Development and Head of Growth at YouGov Signal & Safe, a position she has held since 2018. In this role, she oversees the entire customer acquisition pipeline, focusing on user acquisition, activation, retention, and up-selling to existing clients. She collaborates closely with the managing director to implement strategic adjustments to sales, marketing, and retention strategies, contributing to the overall growth and success of the organization.

Previous Experience

Before her current role at YouGov, Alexandra Cirgenski held various positions in business development and management. She worked at Avisare as Head of Business Development for 10 months in 2018. Prior to that, she was a Regional Director for North America at REDHILL.ASIA in 2017. Her experience also includes roles at Rockwell Group as a Business Affairs/Legal Coordinator and at Artist Pension Trust as an Art Collections Manager, showcasing her diverse professional background.

Education and Expertise

Alexandra Cirgenski earned her Master of Business Administration (MBA) with a concentration in Global Strategy and Leadership from McGill University's Desautels Faculty of Management, completing her studies from 2014 to 2016. She also holds a Bachelor of Arts in Art History, focusing on Contemporary New Media and Design, from Oberlin College, where she studied from 2005 to 2009. Her education equips her with a strong foundation in strategic planning and business development.

Background

Alexandra Cirgenski's early education includes attending The Dalton School from 1992 to 2005. She began her professional career as an Office Manager and Executive Assistant at John Houshmand Design/hous projects gallery in New York City. This diverse background in both the arts and business has contributed to her multifaceted skill set, which includes sustainable development planning and impact measurement KPIs.

Pro Bono Work and Personal Interests

In addition to her professional commitments, Alexandra Cirgenski engages in pro bono consulting for social enterprises during her free time. She also pursues personal interests, including operating a backyard ceramics studio, which reflects her creative side and passion for the arts.

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