Arun Venkataraman

Arun Venkataraman

Research Director @ YouGov

About Arun Venkataraman

Arun Venkataraman is a Research Director at YouGov in Vancouver, British Columbia, Canada, with over 13 years of experience in quantitative and qualitative research. He holds dual Master's degrees in Journalism/Communication Research and Business Management, and specializes in data-driven storytelling and project management.

Work at YouGov

Arun Venkataraman has been serving as Research Director at YouGov since 2021. In this role, he is responsible for overseeing research projects and ensuring the integrity of data collection and analysis. His previous tenure at YouGov includes positions as Senior Research Manager and Research Manager, where he contributed to various research initiatives. His experience at YouGov spans a total of seven years, reflecting his deep understanding of the organization's methodologies and research practices.

Education and Expertise

Arun Venkataraman holds dual Master's degrees in Journalism/Communication Research and Business Management. He earned his Master of Arts from the University of Missouri-Columbia from 2005 to 2007. Additionally, he completed a Master of Commerce at the University of Mumbai from 2003 to 2005. His educational background equips him with a strong foundation in both qualitative and quantitative research methodologies, enhancing his ability to conduct comprehensive analyses.

Background

Arun Venkataraman's professional background includes over 13 years of experience in research. He has worked in various capacities, including Research Director at Maru/Blue and Research Analyst at Godbe Research. His roles have involved extensive use of research methods such as surveys, ethnography, and focus groups. He has also worked as a Marketing Analyst at NuVista Strategies, Inc., further broadening his expertise in research and analytics.

Research Skills and Techniques

Arun Venkataraman specializes in data-driven storytelling and project management, guiding research projects from design through execution. He is proficient in statistical techniques including discrete choice, MaxDiff, segmentation, correlation and regression analysis, factor analysis, and conjoint analysis. His skills are complemented by his proficiency in SPSS and Microsoft Office applications, which he utilizes for data analysis and presentation.

Previous Work Experience

Before his current role at YouGov, Arun Venkataraman held several positions that contributed to his research expertise. He worked as a Copywriter at Everest Brand Solutions and served as a Research Director at Maru/Blue. His experience also includes roles as a Senior Research Analyst at Godbe Research and a Marketing Analyst at NuVista Strategies, Inc. This diverse background has provided him with a comprehensive understanding of both qualitative and quantitative research.

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