Bitasha Duggal
About Bitasha Duggal
Bitasha Duggal serves as the Research Director at YouGov, a position she has held since 2022. She has extensive experience in research roles at Nielsen and YouGov, with a strong academic background in business and finance from the University of Mumbai.
Current Role at YouGov
Bitasha Duggal serves as the Research Director at YouGov, a position she has held since 2022. In this role, she is responsible for overseeing research initiatives and guiding strategic decisions based on data analysis. Her expertise contributes to the company's ability to deliver insights and support clients in understanding market trends.
Previous Experience at YouGov
Prior to her current role, Bitasha Duggal worked at YouGov in various capacities. She was the Associate Director of Research from 2019 to 2022, where she managed research projects and teams. Before that, she served as a Research Manager from 2018 to 2019, focusing on data collection and analysis in the Mumbai area.
Experience at Nielsen
Bitasha Duggal has significant experience from her time at Nielsen. She worked as a Senior Manager for eight months in 2017 to 2018, and previously held the position of Senior Research Analyst from 2013 to 2015. Additionally, she was a Research Analyst from 2012 to 2013, contributing to various research projects during her tenure.
Education and Qualifications
Bitasha Duggal completed her Master of Commerce (M.Com) at the University of Mumbai, where she studied Business, Management, Marketing, and Related Support Services from 2011 to 2013. She also holds a Bachelor of Management Studies (BMS) in Finance, which she earned from 2007 to 2010 at the same university.