Campbell White
About Campbell White
Campbell White serves as the Head of Public Affairs and Polling for Asia Pacific at YouGov and has held the position of Chair at the Australian Polling Council since 2020. With extensive experience in research and polling, he has worked in various capacities across multiple organizations and has a strong academic background in psychology.
Current Role at YouGov
Campbell White serves as the Head of Public Affairs and Polling for the Asia-Pacific region at YouGov. He has held this position since 2019, contributing to the strategic direction of public affairs and polling initiatives. His role involves overseeing major national and state polls, including Newspoll for The Australian and YouGov branded polls throughout the Asia-Pacific. White's expertise in polling and public affairs supports the company's objectives in delivering high-quality research and insights.
Experience at Australian Polling Council
Since 2020, Campbell White has been the Chair of the Australian Polling Council. In this capacity, he leads discussions and initiatives aimed at enhancing the standards and practices of polling in Australia. His leadership role reflects his extensive experience in the polling industry and his commitment to advancing the field.
Previous Positions at YouGov and Other Organizations
Before his current role at YouGov, Campbell White was the Director at YouGov from 2017 to 2019 in Sydney, Australia. He also held various positions at UMR Research, including Research Manager, Chief Executive Officer, and National Quantitative Director. Additionally, he worked as the Research Director for Galaxy Research from 2016 to 2017. His diverse experience across these organizations has equipped him with a comprehensive understanding of polling and research methodologies.
Educational Background
Campbell White has an extensive educational background in psychology and related fields. He earned a Doctor of Philosophy (PhD) in Psychology from The University of Queensland, where he studied from 1999 to 2007. He also holds a Bachelor of Science (Hons) in Psychology from The University of Auckland, completed between 1993 and 1995. Additionally, he obtained a Diploma in Islamic Studies from Universiti Islam Antarabangsa Malaysia and a Bachelor of Aviation in Aviation Psychology from Massey University.
Specializations and Research Contributions
Campbell White specializes in various areas including corporate reputation, media effects, political psychology, and public affairs. He has designed and directed integrated research solutions for corporations and governments across Australia, New Zealand, Malaysia, Indonesia, Singapore, and the UAE. His work focuses on providing strategic advice for polling design and guiding campaigns based on innovative research methodologies.