Hayley Goggin

Hayley Goggin

Content Marketing Manager @ YouGov

About Hayley Goggin

Hayley Goggin is a Content Marketing Manager with extensive experience in the field. She currently serves as Associate Director of Content Marketing at Savanta Inc. in Milton, Ontario, Canada, and has held various marketing roles across multiple companies since 2011.

Current Role at YouGov

Hayley Goggin serves as the Content Marketing Manager at YouGov, a position she has held since 2016. In this role, she focuses on developing and executing content strategies that enhance brand visibility and engagement. Her work contributes to YouGov's reputation as a leading data and analytics company. Based in London, Greater London, United Kingdom, she has accumulated over eight years of experience in this role.

Experience at Savanta Inc.

Since 2019, Hayley Goggin has been the Associate Director of Content Marketing at Savanta Inc. in Milton, Ontario, Canada. In this position, she oversees content marketing initiatives, ensuring alignment with the company's strategic goals. Her role involves managing content creation and distribution to effectively communicate Savanta's offerings to its audience.

Previous Employment at Jack Morton Worldwide

Hayley Goggin worked as a Sales and Marketing Executive at Jack Morton Worldwide from 2011 to 2014. During her three years in Boston, Massachusetts, United States, she contributed to marketing strategies and sales initiatives, enhancing the company's client engagement and outreach efforts.

Educational Background at Middlesex University

Hayley Goggin studied at Middlesex University, where she earned a Bachelor's degree in Writing from 2004 to 2008. This educational background provided her with foundational skills in content creation and communication, which she has applied throughout her career in marketing and content management.

Career Progression and Roles

Throughout her career, Hayley Goggin has held various positions that have contributed to her expertise in content marketing. She served as Global Content Manager at Imagination for four months in 2015-2016 and as a Marketing Copywriter at Clear Books Plc from 2014 to 2015. These roles in London, Greater London, United Kingdom, allowed her to develop her skills in content strategy and copywriting.

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