Ian Neale
About Ian Neale
Ian Neale is a Key Account Director at YouGov, where he has worked since 2021. He has over twelve years of experience in quantitative research and a strong background in analyzing secondary data to support clients in understanding market and customer behavior.
Current Role as Key Account Director
Ian Neale currently serves as Key Account Director at YouGov, a position he has held since 2021. In this role, he is responsible for managing key client relationships and delivering insights that support corporate decision-making. His expertise in quantitative research enables him to provide actionable intelligence to clients, enhancing their understanding of market dynamics.
Previous Experience at YouGov
Ian Neale has extensive experience at YouGov, where he worked in various roles over a span of ten years. He served as Associate Director in Public Services Consultancy from 2011 to 2014, followed by a position as Research Director from 2014 to 2021. His tenure at YouGov allowed him to develop a strong foundation in analyzing secondary data and synthesizing insights from both qualitative and quantitative research.
Professional Background in Research
Ian Neale has a diverse professional background in research, having held positions at several organizations. He worked as a Research Consultant at Calcom Group for four months in 2011 and as Research Manager at Leicestershire County Council from 2003 to 2008. Additionally, he was Head of Market Intelligence at EdComs for eight months in 2010 and served as Research Manager at CFE (Research and Consulting) Ltd from 2008 to 2010.
Educational Qualifications
Ian Neale holds an MSc in Applied Market Research from the University of Westminster. This academic background supports his strong analytical skills and his ability to provide insights into market and customer behavior, which are essential in his current and previous roles.
Expertise in Market Research
Ian Neale specializes in quantitative research and has over twelve years of experience in the field. His expertise includes analyzing secondary data to help clients understand market trends and customer behavior. He has supported both public and private sector clients by synthesizing data from various sources to provide comprehensive insights.