Laura Robbie
About Laura Robbie
Laura Robbie serves as the Managing Director for YouGov in Australia, a position she has held since 2021. With extensive experience in the research industry, she has previously held leadership roles at Lightspeed Research and Research Now.
Work at YouGov
Laura Robbie has held the position of Managing Director for Australia at YouGov since 2021. Prior to this role, she served as General Manager for Australia starting in 2019. In her current capacity, she oversees operations and strategic initiatives within the Australian market, contributing to the company's growth and presence in the region.
Previous Experience at Lightspeed Research
Before joining YouGov, Laura Robbie worked at Lightspeed Research as General Manager for Australia and New Zealand from 2015 to 2019. In this role, she managed operations and client relationships, enhancing the company's market position. Prior to that, she was VP of Digital Innovation for the Asia-Pacific region at Lightspeed GMI from 2013 to 2015, focusing on digital strategy and innovation.
Career at Research Now
Laura Robbie worked at Research Now, an e-Rewards Company, as VP of Operations for the Asia-Pacific region from 2008 to 2013. In this role, she was responsible for overseeing operational processes and ensuring service delivery across the region, contributing to the company’s operational efficiency.
Education and Academic Background
Laura Robbie studied at Fachhochschule Offenburg - Hochschule for Technik, Wirtschaft & Medien, where she received an Academic Scholarship from 2020 to 2021. She also holds a Master of Arts degree from Heriot-Watt University, where she studied French, German Translation, and Applied Languages from 1999 to 2003. Additionally, she studied Language Interpretation and Translation at L'Université de Marie-Haps in Brussels and Germanic Languages, Literatures, and Linguistics at Leopold-Franzens Universität in Innsbruck.
Board Membership at ADIA
Laura Robbie has been a Board Member of the Australian Data and Insights Association (ADIA) since 2016. In this role, she contributes to the strategic direction and governance of the organization, which focuses on promoting the data and insights industry in Australia.