Michaela Coulton
About Michaela Coulton
Michaela Coulton is a Research Director at YouGov, where she has worked since 2021. She has extensive experience in market research, having held various positions at companies such as MindMover, SKOPOS, Kantar Worldpanel, and Join the Dots.
Current Role at YouGov
Michaela Coulton serves as the Research Director for UK Research at YouGov. She has held this position since 2021 and is based in London, England. In her role, she oversees research initiatives and contributes to the strategic direction of research projects within the UK market.
Previous Experience in Research Management
Prior to her current role, Michaela Coulton worked at YouGov as an Associate Director from 2016 to 2021. She also held positions at MindMover as Research Manager from 2012 to 2016, and at Join the Dots as Senior Research Executive from 2009 to 2011. These roles involved managing research projects and executing data analysis to support client needs.
Early Career in Market Analysis
Michaela began her career in market analysis at Kantar Worldpanel, where she worked as a Client Executive from 2007 to 2009 and as a Market Analyst from 2005 to 2006. During this time, she gained experience in analyzing market trends and consumer behavior, which laid the foundation for her future roles in research.
Educational Background
Michaela Coulton studied at The Manchester Metropolitan University, where she earned a BA (Hons) in Business with a classification of 2.1. Her studies spanned from 2003 to 2007, providing her with a solid academic foundation in business principles that she applies in her research career.