Oliver Rowe
About Oliver Rowe
Oliver Rowe serves as the Global Sector Head of Leisure & Entertainment at YouGov, a position he has held since 2020. He possesses extensive experience in developing insight solutions and leads a diverse team focused on research in the Leisure and Entertainment industry.
Work at YouGov
Oliver Rowe has been serving as the Global Sector Head of Leisure & Entertainment at YouGov since 2020. In this role, he focuses on developing new and improved insight solutions tailored to the Leisure and Entertainment sector. He supports clients worldwide in identifying innovative strategies and solutions that address their specific needs within the industry. Under his leadership, a diverse team provides both custom and syndicated research solutions, enhancing the company's offerings in this sector.
Education and Expertise
Oliver Rowe studied Business Studies at The University of Sheffield from 1990 to 1993. His educational background has equipped him with the necessary skills and knowledge to excel in the Leisure and Entertainment sector. His expertise includes developing insight solutions and understanding market trends, which he applies to support clients in achieving their objectives.
Background
Before joining YouGov, Oliver Rowe gained experience working both client-side and independently. He previously managed YouGov's reputation research practice, where he honed his skills in research and client engagement. His varied background has contributed to his comprehensive understanding of the Leisure and Entertainment industry.
Achievements
In his role at YouGov, Oliver Rowe has made significant contributions to the development of insight solutions in the Leisure and Entertainment sector. His leadership of a diverse team has resulted in the successful delivery of both custom and syndicated research solutions, which have been instrumental in supporting clients globally.