Reem Koblawi
About Reem Koblawi
Reem Koblawi is a Research Associate at YouGov in Toronto, Canada, with a background in communication studies, sociology, and psychology. She has previous experience in research and marketing roles in both Dubai and Canada.
Work at YouGov
Reem Koblawi has been employed at YouGov as a Research Associate since 2020. In this role, she contributes to research projects and data analysis, focusing on market trends and consumer behavior. Based in Toronto, Ontario, Canada, she has accumulated four years of experience in this position, enhancing her expertise in research methodologies and data interpretation.
Previous Experience in Research and Marketing
Before joining YouGov, Reem Koblawi worked at Hall & Partners as a Research Analyst from 2019 to 2020 in Dubai, United Arab Emirates. Her career began at UM Worldwide, where she served as a Social Media Marketing Specialist from 2017 to 2019, also in Dubai. Additionally, she held the position of Marketing Executive at Careem from 2016 to 2017, gaining valuable experience in marketing strategies and consumer engagement.
Education and Expertise
Reem Koblawi holds an Honors Bachelor of Arts degree in Communication Studies and Sociology from McMaster University, where she studied from 2012 to 2016. She furthered her education by obtaining a Master's degree in Psychology from the University of Toronto, completing her studies in 2021. Her academic background provides her with a solid foundation in understanding human behavior and communication.