Timo Tolonen

Director Of User Retention & Experience @ YouGov

About Timo Tolonen

Timo Tolonen serves as the Director of User Retention & Experience at YouGov, where he has worked since 2018. He has extensive experience in community management and user engagement, having held various roles at companies such as giffgaff, Jagex, and Electronic Arts.

Current Role at YouGov

Timo Tolonen serves as the Director of User Retention & Experience at YouGov, a position he has held since 2018. In this role, he develops global strategies for retention campaigns aimed at enhancing user engagement and satisfaction. He has implemented reward structures to incentivize survey participation, thereby improving the overall user experience. Tolonen also ensures that the community of panellists has a voice in the business, contributing to decision-making processes.

Previous Experience at giffgaff

Timo Tolonen worked at giffgaff in various roles from 2012 to 2018. He began as a Community Manager, serving from 2012 to 2015, and then advanced to Senior Community Manager for a year in 2015. Following this, he took on the role of Head of Community from 2016 to 2018. His tenure at giffgaff involved managing community engagement and support initiatives.

Experience at Jagex

Tolonen has experience at Jagex, where he worked in two capacities. He was a Community Manager from 2011 to 2012 and later served as Player Support Team Leader for six months in 2011. His roles involved overseeing community interactions and player support services.

Career at Electronic Arts

Timo Tolonen held multiple positions at Electronic Arts from 2005 to 2011. He began as a Peak Certification Tester, followed by roles as Senior Compliance Tester and Compliance Specialist. He later served as Certification Project Manager. His experience at Electronic Arts spanned various aspects of compliance and project management within the gaming industry.

Education and Academic Background

Timo Tolonen studied at the University for the Creative Arts, where he earned a Bachelor’s Degree in Film & Video Production from 2002 to 2005. He also attended The English School in Helsinki, contributing to his educational foundation.

People similar to Timo Tolonen