Wei Yen Yong
About Wei Yen Yong
Wei Yen Yong is a Senior Research Executive at YouGov in Singapore, where he has worked since 2019. He specializes in designing questionnaires for clients and has managed key accounts for major companies like Facebook and Johnson & Johnson.
Work at YouGov
Wei Yen Yong has been employed at YouGov as a Senior Research Executive since 2019. In this role, he specializes in designing questionnaires that align with the specific business objectives of clients. He has taken the initiative to address challenging projects early in his tenure, demonstrating a proactive approach to his work. Wei manages key accounts for major clients, including Facebook and Johnson & Johnson, contributing to the company's research and insights capabilities.
Previous Experience
Before joining YouGov, Wei Yen Yong worked at AMOREPACIFIC as a Consumer Research Executive from 2017 to 2019. In this position, he focused on consumer insights and research methodologies. Prior to that, he spent six years at Super Group Ltd as a Research and Development Executive from 2011 to 2017, where he contributed to product development and market research initiatives.
Education and Expertise
Wei Yen Yong holds a Bachelor's degree in Business Administration and Management from the Singapore University of Social Sciences, where he studied from 2013 to 2017. He also earned a Diploma of Education in Food Science and Nutrition from Temasek Polytechnic, completing his studies there from 2008 to 2011. His educational background supports his expertise in research and consumer insights.
Background
Wei Yen Yong has built a career in research and development, with a focus on consumer insights. His professional journey began at Super Group Ltd, followed by a role at AMOREPACIFIC, and currently at YouGov. His experience spans over a decade in the research field, allowing him to develop a comprehensive understanding of market dynamics and consumer behavior.