Claude Zdanow
About Claude Zdanow
Claude Zdanow is a highly experienced leader in the business and marketing industry, having dedicated almost two decades to expanding and directing multiple marketing and advertising enterprises. Zdanow has scaled companies from small start-up operations to global brands with enterprise values of tens of millions of dollars, serving clients such as 7-Eleven, Brown Forman, Disney's FX Networks, The Recording Academy, Peter Thomas Roth, Pernod Ricard, Rolls Royce, Steven Soderbergh’s Singani 63, and Microsoft’s Xbox. In his capacity as a business leader, Zdanow has executed various transactions in cash value of cumulatively more than 100 million dollars including acquisitions, capital raises, asset sales, financings throughout the capital structure, restructurings, and other corporate financial activities. Before his marketing and advertising career, Zdanow had an extensive background in the music industry, initially as a musician and later as an entrepreneur. During this time, he established and expanded companies collaborating with high-profile artists such as Avicii, The Chainsmokers, Chris Brown, The Chicago Symphony Orchestra, Eminem, Drake, and Yo-Yo Ma. Among the numerous endeavors that Zdanow's businesses were involved with, 22 of them were linked to Grammy Awards, and 30 of them received Grammy nominations. A passionate and cognizant speaker, Claude talks about business, marketing, M&A, music, and more to audiences around the world. His work has landed him in numerous TV, online, and print publications including Bloomberg, Rolling Stone, Forbes, Inc. Magazine, MarketWatch, and The Village Voice as well as participating as an industry expert for varying organizations and events such as The Recording Academy, The Organization of American States, Grammy Camp, Pro Audio Summit, Rotterdam Beats, SAE University, Columbia Business School, Winter Music Conference & Amsterdam Dance Event. Currently, Zdanow is the CEO of Integrum Worldwide, a private equity-backed marketing group that acquires and develops marketing agencies that specialize in generating growth for clients in various sectors, including consumer products, entertainment, spirits, and healthcare. Zdanow also serves as a mentor, advisor, and board member to startups and businesses including publicly traded Endexx Corporation. He is passionate about helping fellow entrepreneurs and business leaders. In addition, Zdanow has a deep appreciation of wine and hospitality and is the founder of Sona Hills, a boutique vineyard resort in Paso Robles, CA as well as Claude Philippe Wines.