Franziska S.
About Franziska S.
Franziska S. is a marketing specialist currently serving as a Referentin Marketing at ZEISS Digital Innovation since 2018. She holds a Master of Arts in International Business and has extensive experience in tourism and marketing across various international locations.
Current Role at ZEISS Digital Innovation
Franziska S. serves as a Referentin Marketing at ZEISS Digital Innovation, a position she has held since 2018. In this role, she is responsible for various marketing initiatives and strategies within the organization. Her expertise in marketing and business development contributes to the company's efforts in digital innovation.
Education and Qualifications
Franziska S. has a robust educational background in business and tourism. She earned a Master of Arts (M.A.) in International Business from Hochschule für Technik und Wirtschaft Dresden, studying from 2012 to 2014. Prior to that, she completed a Bachelor of Arts (BA) in Tourism at Hochschule Zittau/Görlitz (FH) from 2009 to 2012. Additionally, she holds a Master’s Degree in International Business Management from IPAG Business School in Nice, France, which she completed in 2013.
Previous Work Experience
Franziska S. has accumulated diverse work experience in marketing and business consulting. She worked as a Praktikantin im Marketing at Metropole Hotel in Brussels in 2008 and later held various internships, including roles at RIU Hotels & Resorts and Europastadt GörlitzZgorzelec GmbH in 2009. She also served as a Praktikantin Strategisches Marketing at Dresden Marketing GmbH in 2014 and as a Business Development Manager at Comarch from 2015 to 2017.
Internships and Early Career
Franziska S. began her career with several internships that provided her with foundational experience in marketing and tourism. Notable internships include her role at Europastadt GörlitzZgorzelec GmbH in 2009, where she focused on tourism incoming, and her position at Sanet Trade & Services Co., Ltd. in Bangkok in 2014, where she worked in business consulting. These experiences contributed to her understanding of the marketing landscape.
Academic Achievements
Franziska S. completed her Abitur at Augustum-Annen-Gymnasium between 1998 and 2006, achieving a score of 1.9. This foundational education set the stage for her further studies in business and tourism. Her academic journey reflects a commitment to developing expertise in international business and marketing.