Boris Karan
About Boris Karan
Boris Karan serves as the Senior Director of Data & Analytics at Zentist, where he has automated claims processing systems in the US dental insurance industry. He is also the Founder and CEO of Minimum Clicks and has extensive experience in financial and operational roles across various companies.
Work at Zentist
Boris Karan serves as the Senior Director of Data & Analytics at Zentist, a role he has held since 2019. In this position, he has automated claims processing systems within the US dental insurance industry, significantly enhancing both efficiency and accuracy. Karan has strategically improved claims processing frameworks, contributing to streamlined operations. He has also integrated diverse data streams into the BigQuery pipeline, which has improved data accessibility and analysis for the organization.
Current Role at Clever Digital Marketing
Since 2022, Boris Karan has been the Head of Automation & Operations at Clever Digital Marketing, located in Toronto, Ontario, Canada. In this role, he has positioned the company at the forefront of industry advancements by researching and implementing innovative automation tools and best practices. Karan has built and maintained the automation infrastructure for Facebook and Google Ads lead campaigns, optimizing ad delivery performance. He collaborates with cross-functional teams to design tailored digital marketing strategies that maximize ROI for clients in the Home Renovation and eCommerce sectors.
Previous Experience at Upwork and Momentum Securities
Prior to his current roles, Boris Karan worked at Upwork from 2016 to 2020 as a Google Sheets Automation, Excel Expert, and Financial Specialist. He also co-founded and served as Chief Broker at Momentum Securities in Novi Sad from 2007 to 2015. His experience in these positions contributed to his expertise in data analysis and financial operations.
Education and Expertise
Boris Karan holds a Master in Finance and Accounting from Prague University of Economics and Business, where he studied from 2015 to 2017. He also earned a Bachelor’s degree in Economics and Information Systems from Univerzitet u Novom Sadu, completing his studies from 1997 to 2004. His educational background provides a strong foundation for his roles in data analytics and financial operations.
Background in Banking
Before transitioning into data analytics and digital marketing, Boris Karan worked as Chief Dealer at Vojvodjanska Banka a.d. NBG Group from 2005 to 2007. This role contributed to his understanding of financial markets and operations, further enhancing his capabilities in his subsequent positions.