Shraddha Kshirsagar
About Shraddha Kshirsagar
Shraddha Kshirsagar serves as a Category Manager at Zepto in Mumbai, Maharashtra, where she has worked since 2022. She has a background in mechanical engineering and marketing, with experience in category management and data analysis.
Work at Zepto
Currently, Shraddha Kshirsagar serves as a Category Manager at Zepto, a position she has held since 2022. Based in Mumbai, Maharashtra, she manages a portfolio in the Cooking Essentials category with a cumulated monthly Gross Merchandise Value (GMV) of 20 Crore. Her responsibilities include quarterly planning of sales and monetization targets, vendor onboarding, and SKU launches. She collaborates with various stakeholders across marketing, finance, revenue, merchandising, planning, and pricing to enhance the business portfolio.
Previous Experience at Fraazo
Before joining Zepto, Shraddha Kshirsagar worked at Fraazo as a Category-Management Trainee from 2021 to 2022. During her eight-month tenure in Mumbai, she gained valuable experience in category management, contributing to her expertise in the field. This role laid the foundation for her subsequent position at Zepto.
Professional Background at Flex
Shraddha Kshirsagar's career began at Flex, where she worked as a Senior Analyst from 2017 to 2020 in Pune. Over three years, she developed analytical skills and gained insights into data-driven decision-making. Her work at Flex included achieving a 10% cost savings in the portfolio through negotiations with major brands such as ITC and Adani Wilmar.
Education and Expertise
Shraddha Kshirsagar holds a Bachelor of Engineering (B.E.) in Mechanical Engineering from Savitribai Phule Pune University, which she completed from 2013 to 2017. She furthered her education with a Post Graduate Program in Management (PGPM) in Marketing and Operations from IBS Mumbai, graduating in 2022. This educational background equips her with a strong foundation in both technical and managerial aspects of business.
Achievements in Sales and Strategy
In her current role, Shraddha Kshirsagar has successfully increased sales by 20% by developing and executing effective category strategies, pricing, promotions, and ensuring product availability. She conducts Joint Business Planning (JBP) closures by analyzing consumer behavior and industry scenarios, which aids in conceptualizing region-wise sales volumes. Her ability to utilize large data sets analytically supports informed strategic decisions and drives portfolio performance.