Rhonda Phelan
About Rhonda Phelan
Rhonda Phelan is a Senior Partner Marketing Manager at Zerto with over 12 years of experience in event and tradeshow management. She has a strong background in managing marketing development funds and has held various marketing roles across multiple companies, including PROS and IDERA Software.
Current Role at Zerto
Rhonda Phelan currently serves as the Sr. Partner Marketing Manager at Zerto, a position she has held since 2021. In this role, she focuses on partner marketing strategies and initiatives, contributing to the company’s overall marketing efforts. Prior to this, she worked as the Sr. Manager of Field Marketing at Zerto from 2019 to 2020. Her experience at Zerto reflects her commitment to enhancing partner relationships and driving marketing success.
Previous Experience at PROS
Rhonda Phelan has a significant history with PROS, where she worked for 12 years from 2000 to 2012. During her tenure, she held multiple roles, including Travel and Event Coordinator and Marketing Operations and Events Manager. Her responsibilities included managing various events and coordinating travel logistics, which provided her with a solid foundation in event management and marketing operations.
Experience at IDERA Software
At IDERA Software, Rhonda Phelan served as the Marketing Programs Manager from 2012 to 2016. In this role, she was responsible for developing and executing marketing programs that supported the company's objectives. Her work at IDERA contributed to her extensive knowledge in marketing program management and further developed her skills in the technology sector.
Education and Expertise
Rhonda Phelan studied at Capitol City Careers, where she focused on Travel and Events from 1989 to 1990. This educational background laid the groundwork for her career in event management and marketing. She specializes in creating online advertising strategies aimed at increasing website traffic and converting visitors into sales-ready leads. Her expertise encompasses over 12 years in event and tradeshow management, highlighting her proficiency in this field.
Professional Affiliations
Rhonda Phelan is a member of Meeting Professionals International (MPI), which indicates her active involvement in the event management industry. This affiliation allows her to network with other professionals and stay updated on industry trends and best practices, enhancing her capabilities in managing events and marketing initiatives.