Amy Mc Carthy
About Amy Mc Carthy
Amy McCarthy is a Partner Marketing Manager at Zilliant, where she has worked since 2022. She has extensive experience in partner marketing and business development, having held various roles at companies such as Algolia, Magento, and Helpstream.
Work at Zilliant
Amy McCarthy has been serving as the Partner Marketing Manager at Zilliant since 2022. In this role, she has developed co-branded content, including the Zilliant Data Sheet and Zilliant+Partner Data Sheets, as part of the Global Partner Marketing program. She has implemented account-based co-marketing strategies by verticals and competitors to enhance partner engagement. Additionally, she led the redesign of the Zilliant Partner Website to improve user experience and partner engagement. Her responsibilities also include organizing regional thought-leadership events and executing multi-channel marketing campaigns to support global primary partners.
Previous Experience
Before joining Zilliant, Amy McCarthy held several significant positions in various companies. She worked as a Senior Partner Marketing Manager at Algolia from 2021 to 2022. Prior to that, she was the Sr Partner Marketing Lead at Magento, an Adobe Company, from 2019 to 2021. Her career also includes a role as VP of Business Development at xAmplify in 2018, and as Director of Integration Partners at TapClicks for part of the same year. Earlier positions include Director of Channel Sales at Clickability, Senior Partner Manager at Marketo, and Director of Technology Alliances at SugarCRM.
Education and Expertise
Amy McCarthy studied at the University of Connecticut, where she earned a Bachelor of Arts degree in International Business. Her educational background provides a foundation for her expertise in partner marketing and business development. Throughout her career, she has focused on developing strategies that enhance partner engagement and improve marketing effectiveness.
Career Background
Amy McCarthy's career spans over two decades, beginning with her role as Help Desk Manager at Nestlé USA from 1992 to 1996. She has held various positions in marketing and business development across multiple organizations. Notable roles include Call Center Manager at Sybron Dental Specialties, Director of Channel Development at OpSource, and Business Development Director at KDS. Her extensive experience in channel sales and partner marketing has shaped her current role at Zilliant.