Meredith Albertson
About Meredith Albertson
Meredith Albertson serves as the Chief Marketing Officer at Zylo and has held various senior marketing roles in notable companies. With over fifteen years of experience in strategic marketing, she specializes in brand awareness, product marketing, and customer advocacy development.
Current Role at Zylo
Meredith Albertson serves as the Chief Marketing Officer at Zylo, a position she has held since 2021. In this role, she leads the marketing strategy and initiatives for the company, focusing on enhancing brand visibility and driving customer engagement. Her leadership is instrumental in shaping the marketing direction and aligning it with the company's overall business objectives.
Previous Experience in Marketing Leadership
Prior to her current role, Meredith held several significant positions in marketing leadership. She was the Chief Marketing Officer at Stratifyd from 2020 to 2021 and served as Senior Director of Marketing at Tealium from 2017 to 2018. Additionally, she was Vice President of Marketing and Strategic Partnerships at Brooks Bell from 2014 to 2016. Her extensive background includes various roles at Brooks Bell and Tealium, where she contributed to marketing strategy and execution.
Educational Background
Meredith Albertson studied at North Carolina State University, where she earned a Bachelor of Arts degree in Public Relations, Advertising, and Applied Communication. This educational foundation has equipped her with the skills necessary for her extensive career in marketing and communications.
Expertise in Strategic Marketing
Meredith has over fifteen years of experience in strategic marketing and channel management, with a focus on the US, EMEA, and APAC regions. She specializes in various areas including brand awareness, product marketing, customer marketing, and public relations. Her expertise extends to customer advocacy development and speaker coaching, making her a versatile leader in the marketing field.
Achievements in Team Development
Meredith has been recognized for her ability to develop high-performing global teams with a revenue-first approach. Her experience includes organizing user conferences, field marketing, and industry events, which contribute to her reputation as a skilled marketing professional. She is proficient in content strategy, demand generation, digital media, and social media, further enhancing her contributions to the organizations she has been part of.