Nicole Wood
About Nicole Wood
Nicole Wood serves as a Senior Content Strategist at Zylo, where she has worked since 2024. With a diverse background in marketing roles at First Person and other companies, she specializes in content strategy, SEO, and podcast production.
Work at Zylo
Nicole Wood currently serves as a Senior Content Strategist at Zylo, a position she has held since 2024. In this role, she is responsible for executing the company's content strategy, which includes managing newsletter content and producing podcasts such as SaaSMe Unfiltered and SaaSMe Anything. Prior to her current role, she worked as a Content Marketing Manager at Zylo from 2021 to 2024, where she focused on enhancing the company's content marketing efforts.
Previous Experience at First Person
Before joining Zylo, Nicole Wood held multiple positions at First Person. She started as a Marketing Coordinator from 2013 to 2015, then advanced to the role of Marketing Strategist from 2016 to 2018. Following that, she served as the Director of Marketing from 2018 to 2021. Her tenure at First Person spanned eight years, during which she contributed to various marketing initiatives.
Education and Expertise
Nicole Wood earned two Bachelor of Science degrees from William Woods University, one in Business Administration with a concentration in Marketing and Advertising, and another in Graphic Design. Her education laid the foundation for her expertise in content strategy, marketing, and graphic design, which she has applied throughout her career in various marketing roles.
Podcast Production and Content Strategy
In her current role, Nicole Wood produces the SaaSMe Unfiltered and SaaSMe Anything podcasts. These initiatives aim to educate the market and influence new business opportunities. Additionally, she executes an SEO strategy to enhance website traffic and competitive rankings, which supports the overall content strategy at Zylo.
Early Career and Internships
Nicole Wood began her career with internships and entry-level positions in marketing. She worked as a Marketing Intern at Fred Weber, Inc. in 2008 and later as a Graphic Design Specialist at the same company from 2009 to 2010. She also served as a Marketing Coordinator at Franchise Concepts, Inc. from 2012 to 2013. These early experiences contributed to her development in marketing and design.