Michael Tejeda
About Michael Tejeda
Michael Tejeda is an Amazon Advertising Account Manager with over 15 years of experience in optimizing Amazon listings and managing advertising campaigns. He has a strong background in marketing and has worked with various companies, including Amazon, MediaCom, and Paramount Pictures.
Work at Ad Badger
Michael Tejeda has been serving as an Amazon Advertising Account Manager at Ad Badger since 2020. In this role, he focuses on optimizing advertising strategies for Amazon sellers. His responsibilities include managing various types of Amazon Advertising campaigns, such as Sponsored Product Ads, Sponsored Brand Ads, and Sponsored Display Ads. Tejeda utilizes his extensive knowledge of Amazon's advertising ecosystem to enhance product visibility and drive sales performance for clients.
Education and Expertise
Michael Tejeda holds a Bachelor of Science degree in Marketing Management from California State Polytechnic University-Pomona. He also earned a Bachelor of Science in E-Business from the same institution. Additionally, he completed a Master of Business Administration (MBA) in Management & Leadership at the University of La Verne. His educational background supports his expertise in Amazon marketing, particularly in optimizing Enhanced Brand Content (EBC) and A+ Content for Amazon listings.
Background
Michael Tejeda has over 15 years of experience in the field of Amazon marketing, beginning his career as a Seller and Amazon Marketing Consultant in 2009. He has worked in various roles, including Brand Marketing Director at Terminix and Digital Marketing Manager at TEN: The Enthusiast Network. His experience spans multiple industries and includes positions at MediaCom and DYODE, where he focused on Amazon strategy and paid search.
Achievements
Throughout his career, Michael Tejeda has developed a proven track record in launching private label brands on Amazon, contributing to brand growth and market penetration. He has extensive experience with Amazon's international marketplaces, including the US, UK, CA, EU, JP, and AU. Tejeda is skilled in obtaining category and brand approvals on Amazon, which enhances brand presence and compliance within the platform.
Skills in Amazon Marketing
Michael Tejeda specializes in creating keyword-optimized copywriting for Amazon product listings, which improves search rankings. He has a strong background in both Fulfillment by Amazon (FBA) and Fulfillment by Merchant (FBM) setups. His expertise extends to developing and implementing Amazon SEO strategies to enhance product visibility and sales performance, as well as identifying and developing niche markets within the Amazon ecosystem.