Bill Gouslin
About Bill Gouslin
Bill Gouslin serves as the RVP Sales at Blueshift, where he has significantly contributed to the company's success since 2021. With extensive experience in sales leadership across various companies, he has driven substantial revenue growth for clients and worked with notable organizations.
Work at Blueshift
Bill Gouslin currently serves as the RVP Sales at Blueshift, a position he has held since 2021. In this role, he has contributed to the company’s success by driving significant revenue growth for clients. His leadership has been instrumental in achieving a 781% ROI for customers, as noted in a Forrester study. Gouslin works with high-profile clients, including LendingTree, Discovery, Houzz, Kaiser Permanente, ClearScore, and Udacity, demonstrating his capability in managing key accounts and delivering results.
Previous Experience in Sales Leadership
Before joining Blueshift, Bill Gouslin held several significant roles in sales leadership. He was the RVP Sales for Emarsys from 2016 to 2019, focusing on the West region. Prior to that, he served as the GVP of Business Development at Mapp Digital for a brief period in 2016. His earlier experience includes serving as VP Sales at Harte-Hanks from 2002 to 2010 and at The Active Network from 2010 to 2014. He also held the position of VP, Digital Governance Sales at Crownpeak from 2019 to 2021.
Educational Background
Bill Gouslin earned a Bachelor of Arts degree in Business, Management, Marketing, and Related Support Services from the University of Washington - Michael G. Foster School of Business, where he studied from 1983 to 1987. He later pursued a Master of Business Administration (MBA) at San Diego State University, completing his studies from 2000 to 2002. His educational background provides a strong foundation for his career in sales and business development.
Revenue Contributions and Client Engagement
At Blueshift, Bill Gouslin has been a key player in driving incremental revenue of $128 million for clients through effective sales strategies and leadership. His ability to engage with high-profile clients has positioned him as a significant contributor to the company's overall success. His experience across various organizations has equipped him with the skills necessary to navigate complex sales environments and deliver value to clients.