Janet Jaiswal

Global VP Of Marketing @ Blueshift

About Janet Jaiswal

Janet Jaiswal serves as the Global VP of Marketing at Blueshift, where she has worked since 2024. With extensive experience in marketing leadership across various companies, she specializes in leveraging artificial intelligence to enhance marketing processes for B2B SaaS businesses.

Current Role at Blueshift

Janet Jaiswal serves as the Global VP of Marketing at Blueshift, a position she has held since 2024. In this role, she focuses on leveraging artificial intelligence to enhance marketing processes and drive insights for B2B SaaS businesses. Based in the San Francisco Bay Area, she oversees marketing strategies that align with the company's objectives.

Advisory Roles at PeakSpan Capital and Cloudbeds

In addition to her role at Blueshift, Janet Jaiswal is a Marketing Advisor at PeakSpan Capital and Cloudbeds, positions she has held since 2023. Her advisory work involves guiding marketing strategies and initiatives for both organizations, contributing her expertise in global market expansion and cross-functional collaboration.

Previous Experience in Marketing Leadership

Janet Jaiswal has extensive experience in marketing leadership, having held various senior positions in notable companies. She was the SVP of Marketing at Session AI from 2019 to 2021 and served as the VP of Global Marketing at Cloudbeds from 2021 to 2023. Her previous roles also include VP of Product Marketing at SnapLogic and VP of Global Marketing at Aeris Communications.

Educational Background and Specializations

Janet Jaiswal earned her MBA from Carnegie Mellon University - Tepper School of Business and holds a BS in Business Administration from the University of California, Berkeley, Haas School of Business. Her academic background supports her specialization in utilizing artificial intelligence for optimizing marketing processes in B2B SaaS environments.

Team and Budget Management Experience

Throughout her career, Janet Jaiswal has managed teams ranging from 3 to 140 full-time employees, emphasizing efficient task delegation and productivity. She has experience overseeing marketing budgets that range from $100K to $30M, demonstrating her capability in managing substantial financial resources in marketing initiatives.

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