Tori Smejkal
About Tori Smejkal
Tori Smejkal is the Marketing Director at NSVM Design, where she has worked since 2021. She has extensive experience in marketing roles across various companies, including Emser Tile and Oldcastle APG.
Current Role at Floor & Decor
Tori Smejkal serves as the Marketing Director for NSVM Design at Floor & Decor, a position she has held since 2021. In this role, she is responsible for developing and executing marketing strategies that drive growth and profitability. Her responsibilities include managing advertising and promotional activities, which encompass planning for national and regional trade shows. Smejkal also creates quarterly reports to assess performance against macro-economic indicators and sales growth.
Previous Experience in Marketing
Prior to her current role, Tori Smejkal held several marketing positions across various organizations. She worked as the Senior Marketing Operations Manager at Emser Tile from 2017 to 2019. Before that, she served as the Product Marketing Manager at Oldcastle APG for one year in 2020. Her experience also includes roles at Dal-Tile Corporation as Marketing Manager and at TOTO USA as Trade Show & Marketing Coordinator.
Educational Background
Tori Smejkal earned a Bachelor of Arts in Art History from The University of Georgia. She furthered her education by obtaining a Master of Business Administration from the University of Georgia - Terry College of Business. This educational background provides her with a strong foundation in both creative and business aspects of marketing.
Achievements in Marketing Strategy
At NSVM Design, Tori Smejkal has developed and presented an annual market assessment to the leadership team and sales representatives. This assessment outlines strategies and goals aimed at driving growth and profitability. Additionally, she redesigned a key high-volume model family in the economy product line, streamlining product offerings by eliminating redundant models.
Early Career in Marketing and Merchandising
Tori Smejkal began her career in marketing and merchandising at Simmons Bedding Company, where she worked as a Retail Merchandising Manager from 2002 to 2008. She also gained experience as a Web Content & Internet Marketing Assistant at Ballard Designs from 2008 to 2010. These early roles contributed to her extensive knowledge of marketing operations and strategies.