Harish Thyagarajan
About Harish Thyagarajan
Harish Thyagarajan is a Content Specialist based in Bengaluru, Karnataka, India, with a diverse background in digital marketing and business analysis. He has held various roles in notable companies, including ConvertCart and Tata Consultancy Services, and has authored articles on omnichannel strategies and marketing campaigns.
Work at Kaleyra
Harish Thyagarajan has been employed at Kaleyra as a Content Specialist since 2020. In this role, he focuses on creating and managing content that aligns with the company's marketing strategies. His work includes writing blog posts and articles that explore various topics relevant to digital marketing and communication technologies.
Previous Experience in Digital Marketing
Prior to his current position, Harish worked as a Digital and Content Marketing Strategist at ConvertCart from 2019 to 2020. He also held the role of Digital Marketing Strategist at HashedIn from 2017 to 2019. His experience in these roles contributed to his expertise in developing effective marketing strategies and content creation.
Background in Business Analysis
Harish has a solid background in business analysis, having worked at Tata Consultancy Services as a Business Analyst from 2009 to 2014. This experience provided him with insights into business operations and data analysis, which are essential for effective content strategy and marketing.
Education and Expertise
Harish holds an M.B.A. in Finance from Bangalore Management Academy, where he studied from 2007 to 2009. He also earned a B.Com degree in Finance from Kristu Jayanti College, completing his studies from 2004 to 2007. His educational background supports his roles in finance and marketing.
Content Creation and Topics of Interest
Harish writes extensively on various topics related to digital marketing, including omnichannel strategies and the use of voice call APIs. He has authored articles that discuss enhancing retail sales through omnichannel approaches and strategies for streamlining marketing campaigns during Ramadan. His insights also cover the effective use of WhatsApp for marketing campaigns.