John Morrissey
About John Morrissey
John Morrissey serves as the Northeast Region Sales Manager at Organic Valley, where he oversees product segments including dairy, grocery, and meat products. With a focus on ethical production and high-quality nutrition, he has played a significant role in developing new business models and managing key account penetration.
Work at Organic Valley
John Morrissey has served as the Northeast Region Sales Manager at Organic Valley since 1998. In this role, he oversees various product segments, including dairy, grocery, and meat products. He manages key account penetration and brokerage networks, focusing on trade sectors such as supermarket chains, distributors, independent grocers, and military sales, both domestically and internationally. Morrissey has played a significant role in developing a new business model for Organic Valley that emphasizes ethical production and high-quality nutrition.
Education and Expertise
John Morrissey holds a Bachelor's degree in Psychology from Westfield State University and an MBA in Business Administration from Western New England College. His educational background provides him with a strong foundation in both psychological principles and business strategies, which he applies in his role at Organic Valley. His expertise includes managing trade sectors and generating sales through promotional programs.
Background
John Morrissey has over 26 years of experience in the sales sector, specifically within the Northeast Region and military sales worldwide. His extensive tenure at Organic Valley has allowed him to develop a deep understanding of the market and the needs of both farmers and consumers. He is responsible for creating markets for Organic Valley farmers from Maine to Florida, ensuring that their products reach a wide audience.
Achievements
Throughout his career at Organic Valley, John Morrissey has been instrumental in gaining new product authorizations and building all-commodity volume (ACV) for the company. He generates incremental sales volume through various promotional programs, contributing to the overall growth and success of Organic Valley in the competitive organic food market.