Alberto Morales

Chief Revenue Officer (CRO) @ SkydropX

About Alberto Morales

Alberto Morales serves as the Chief Revenue Officer at Skydropx, specializing in operations with a focus on front office functions. He has extensive experience in managing cross-functional teams across various industries, including beverages and consumer packaged goods.

Work at SkydropX

Alberto Morales currently serves as the Chief Revenue Officer (CRO) at SkydropX, a position he has held since 2021. In this role, he focuses on enhancing revenue generation strategies and optimizing front office operations. Previously, he worked at SkydropX as the Vice President of Sales from 2020 to 2021, where he contributed to the company's growth in the Mexico City Metropolitan Area.

Previous Experience at Coca-Cola FEMSA

Before joining SkydropX, Alberto Morales held multiple roles at Coca-Cola FEMSA. He served as the Digital Platform Manager for the Sales Department from 2019 to 2020, where he managed digital initiatives to improve sales processes. Prior to that, he was the Strategic Planning Manager from 2017 to 2019, focusing on long-term strategies for the company in the Mexico City Area.

Education and Expertise

Alberto Morales studied at Tecnológico de Monterrey, where he earned a degree in Industrial Engineering and Systems from 2004 to 2008. He possesses expertise in work systems, process reengineering, change management, and project management. His educational background supports his extensive experience in aligning people, processes, and technology to achieve strategic goals.

Background in Project Management

Alberto Morales has a solid background in project management, having worked at various organizations. He was a Project Manager at FEMSA from 2013 to 2017, where he managed projects in the Monterrey Area. Additionally, he worked at London Consulting Group as a Project Manager from 2009 to 2013, overseeing projects across Latin America and the United States.

Fluency and Cross-Functional Experience

Alberto Morales is fluent in both Spanish and English, which enhances his professional capabilities in diverse environments. He has extensive experience managing cross-functional teams across various industries, including beverages, consumer packaged goods, real estate, and transportation. His ability to navigate different sectors contributes to his effectiveness in leadership roles.

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