Joe Johnson
About Joe Johnson
Joe Johnson is a Senior Product Support Lead at Upwave, specializing in digital media marketing and media measurement. He has extensive experience in account services and data analysis, having previously held positions at The Nielsen Company, DoubleVerify, and DAC Group.
Current Role at Upwave
Joe Johnson serves as the Senior Product Support Lead at Upwave, a position he has held since 2024. In this role, he focuses on providing comprehensive support for product-related inquiries and issues. His responsibilities include analyzing client needs and implementing effective solutions to enhance user experience. Johnson operates within the New York City Metropolitan Area, contributing to Upwave's mission in digital media marketing.
Previous Experience at The Nielsen Company
Before joining Upwave, Joe Johnson worked at The Nielsen Company as a Retail Account Coordinator from 2006 to 2013. During his seven years there, he gained valuable experience in account management and client relations. His role involved coordinating retail accounts and supporting data-driven decisions for clients in the retail sector.
Education and Expertise
Joe Johnson holds a Bachelor of Arts in Music Management from Manhattanville University, where he studied from 2002 to 2006. He later pursued a Master of Business Administration in Marketing at Iona University, completing his studies from 2006 to 2008. His educational background supports his expertise in digital media marketing, with a specialization in media measurement and account services.
Career Progression and Roles
Throughout his career, Joe Johnson has held various positions in the digital marketing field. He worked at DoubleVerify as a Senior Account Manager for seven months in 2019 and as an Account Manager from 2016 to 2019. Additionally, he served at DAC Group as an Account Executive and Display Media Specialist, gaining experience in media strategies and client management. His roles have consistently focused on analysis, reporting, and optimization to meet client needs.
Skills and Specializations
Joe Johnson specializes in digital media marketing, with a strong emphasis on media measurement and account services. He is known for his attention to detail in analyzing industry-specific data, which enables him to implement effective client solutions. His focus on analysis and optimization is integral to his approach in meeting the diverse needs of clients in the digital marketing landscape.