Jon Schulz
About Jon Schulz
Jon Schulz Chief Marketing Officer
Jon Schulz serves as the Chief Marketing Officer. In this role, he focuses on guiding marketers towards leveraging their first-party data strategies. Schulz brings insights on adopting identity solutions that do not rely on third-party cookies, aligning with evolving digital advertising practices.
Jon Schulz on First-Party Data Strategies
Jon Schulz encourages marketers to prioritize first-party data strategies, emphasizing their significance in the evolving digital landscape. He believes that leveraging first-party data can provide more accurate and personalized marketing insights, aiding long-term customer engagement and sustainable business growth.
Jon Schulz on Breaking Free from Third-Party Cookies
Jon Schulz is an advocate for adopting identity solutions independent of third-party cookies. He has stressed the necessity for marketers to develop alternative methods for tracking and targeting in the wake of third-party cookie deprecation. His contributions to industry discussions provide guidance on navigating and thriving in a cookieless digital environment.
Jon Schulz and the Future of Digital Advertising
Jon Schulz has shared his perspectives on the future of digital advertising amidst the phasing out of third-party cookies. He has actively participated in industry discussions, dissecting the implications and strategies for adapting to these changes. Schulz's insights help shape forward-thinking approaches within the digital marketing community.
Jon Schulz on Sustainability in Digital Advertising
Jon Schulz has spoken about the importance of sustainability within the digital advertising industry. He highlights the need for eco-friendly advertising practices and the role of digital marketing in promoting sustainability. Schulz's viewpoints add a crucial dimension to the ongoing dialogue about responsible and sustainable advertising practices.