Nick Maresca
About Nick Maresca
Nick Maresca is a Media Sales professional at 100 Thieves in Culver City, California, with a background in business development and management roles across various industries.
Company
Nick Maresca currently works at 100 Thieves, a prominent esports and lifestyle organization. Situated in Culver City, California, 100 Thieves combines gaming, entertainment, and apparel, attracting a diverse audience. Nick's role involves mediating sales and collaborating closely with various departments to drive advertising campaigns and partnerships. The organization operates in a hybrid work environment, balancing remote work with in-office collaboration.
Title
As the Media Sales professional at 100 Thieves, Nick Maresca is responsible for developing and executing advertising strategies. His duties include cultivating relationships with advertising agencies and direct clients, aligning their marketing objectives with the right ad placements. Additionally, he collaborates internally to craft comprehensive ad packages and presentations, ensuring optimal campaign performance and client satisfaction.
Education and Expertise
Nick Maresca holds a Bachelor's degree in Law and Justice from Rowan University, completed between 2016 and 2018. Prior to that, he earned an Associate of Arts and Sciences (AAS) in Liberal Arts and Sciences/Liberal Studies from Bergen Community College, where he studied from 2014 to 2016. His academic background provides a foundation in both the legal and liberal arts fields, which complements his extensive experience in business development and sales.
Professional Background
Nick Maresca has a diverse professional background, starting from his early career as a Mortgage Processor at Hudson City Savings Bank. He later took on roles at Hertz as a Corporate Security Officer and FireMon as a Senior Enterprise Business Development Manager. At AlgoSec, he managed business development for multiple regions. His experience spans various industries, including financial services, security, technology, and energy. This diverse background has equipped him with a wide range of skills, spanning from account management to general management.
Campaign Management and Optimization
Nick Maresca excels in monitoring campaign performance, analyzing data insights, and providing recommendations for optimizing ad placements. His role involves staying updated with industry trends, YouTube's advertising policies, and algorithm changes. By leveraging these insights, he ensures effective campaign execution and compliance, ultimately aiming to maximize ROI for clients. His expertise in crafting compelling ad packages and presentations further enhances his ability to meet and exceed client expectations.