ActBlue
ActBlue is a fundraising platform that supports Democratic entities by providing customizable, mobile-optimized donation tools and a suite of analytics features, charging a 3.95% transaction fee.
Services
ActBlue provides a variety of fundraising tools designed to support Democratic candidates, committees, parties, organizations, and c4s across the United States. These tools include customizable Contribution Forms, analytics tools, A/B testing, and mobile optimization. The platform also offers Tandem Fundraising, allowing multiple organizations to raise money together. Additionally, ActBlue integrates with major organizational CRM software ensuring compliance and effective data management.
Fundraising Tools
ActBlue offers flexible and free fundraising tools to support various political entities. These include ActBlue Express Lane for single-click donations, customizable Contribution Forms, and advanced analytics tools. The platform also features built-in A/B testing for optimization of fundraising strategies. More than 14 million users have saved their payment information using ActBlue Express, enabling quick and efficient donations.
Security and Compliance
ActBlue is certified as a Level 1 PCI provider, ensuring the highest standard of security for credit card transactions. The platform operates as a conduit for donations, meaning contributions made through ActBlue to campaigns or organizations are considered individual donations. Integrations with major organizational CRM software facilitate effective compliance and data management.
Customer Support
ActBlue provides a dedicated customer service team to handle donor inquiries and ensure a smooth donation process. The support team assists users with issues related to the platform, including payment processing and account management. This customer service is a cornerstone of ActBlue's commitment to providing reliable and user-friendly fundraising tools.
Transaction Fees
ActBlue charges a 3.95% transaction fee on each contribution made through its platform. This fee covers the cost of processing payments and maintaining the security infrastructure needed to protect donor information. Despite the fees, ActBlue remains a cost-effective solution for political fundraising.