Emmanuel Parrou
About Emmanuel Parrou
Emmanuel Parrou serves as the Global Accounts Director for Alida in France, bringing extensive experience in sales, marketing, and technology. His career includes roles at Salesforce, Emarsys, and Médiamétrie, along with a strong academic background in marketing and business communication.
Work at Alida
Emmanuel Parrou currently serves as the Global Accounts Director for Alida in France. He has held this position since 2022, contributing to the company's strategic initiatives and client engagement efforts. In this role, he leverages his extensive experience in account management and customer success to enhance client relationships and drive business growth.
Previous Experience at Emarsys France
Prior to his role at Alida, Emmanuel Parrou worked at Emarsys France as a Client Success Director, Customer Intelligence Specialist, and Solution Architect from 2013 to 2016. During his three years at Emarsys, he focused on enhancing customer satisfaction and implementing solutions that aligned with client needs.
Salesforce Career Overview
Emmanuel Parrou has an extensive history with Salesforce, where he held multiple positions. He worked as a Strategic Account Executive for the Public Sector from 2021 to 2022 and as a Senior Manager for Pre-Sales Marketing Cloud from 2018 to 2021. Additionally, he served as Manager for Pre-Sales Marketing Cloud in South Europe from 2016 to 2018. His roles involved leading teams and securing significant accounts, contributing to substantial revenue generation.
Education and Expertise
Emmanuel Parrou's educational background includes studies in Marketing at ESARC in Bordeaux from 1988 to 1990 and Web Analytics at The University of British Columbia from 2008 to 2010. He also studied Business Communication at Hochschule für Technik und Wirtschaft Berlin. His diverse educational experiences complement his professional expertise in sales, presales, and marketing, along with a strong understanding of technology and software.
Teaching and Instruction Roles
Emmanuel Parrou has experience in academia, having served as an Instructor at Université Panthéon-Assas (Paris II) from 2012 to 2015 and at OMNES Education from 2013 to 2016. In these roles, he focused on communication interfaces, sharing his knowledge and expertise with students in the field.