Rick Ard

Rick Ard

Client Success Manager @ Alliance Sales & Marketing

About Rick Ard

Rick Ard is a Client Success Manager with extensive experience in executive management roles within top broker sales agencies and consumer packaged goods companies. He has a strong background in leading cross-functional teams and has worked with major companies such as Nestlé, Kraft, and Mars.

Current Role at Alliance Sales & Marketing

Rick Ard serves as a Client Success Manager at Alliance Sales & Marketing, a position he has held since 2020. In this role, he focuses on ensuring client satisfaction and fostering strong relationships with customers. His extensive background in sales and management supports his efforts in driving client success and aligning services with client needs.

Previous Experience at Acosta

Rick Ard has held multiple roles at Acosta, including President of Mosaic PRO from 2012 to 2020, Senior Vice President of Business Development for one year in 2011, and Senior Vice President Team Leader for the Southeast Region from 2007 to 2011. His tenure at Acosta spanned over a decade, during which he contributed to various strategic initiatives and team leadership efforts.

Career Background in Sales Management

Rick Ard has a history of executive management roles with leading broker sales agencies and consumer packaged goods (CPG) companies. His experience includes positions such as Regional Sales Manager at Mars from 1989 to 1993 and National Sales Manager at Kraft Foods Group from 1993 to 1996. This diverse background has equipped him with a comprehensive understanding of the sales landscape.

Educational Background in Marketing

Rick Ard earned a Bachelor's degree in Marketing/Marketing Management from the University of Florida. His education provided a foundation for his career in sales and management, enabling him to develop strategies that focus on financial return on investment and business insights.

Experience with Major CPG Companies

Throughout his career, Rick Ard has worked with major companies such as Nestlé, Kraft, and Mars. This experience has allowed him to gain significant industry insights and develop expertise in managing cross-functional teams, which focus on achieving financial ROI and delivering business insights.

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