Analytic Partners
Analytic Partners is a leading provider of analytics solutions, specializing in areas such as Commercial Analytics, Customer Franchise Value, and Marketing Mix Modeling, and is recognized for its excellence in marketing measurement and optimization.
Services
Analytic Partners offers a range of solutions designed to optimize marketing and business strategies. Their services include Commercial Analytics, Customer Franchise Value, Pricing Optimization, Marketing Mix Modeling, and Brand Impact. These solutions help businesses to maximize their marketing effectiveness, streamline operations, and enhance overall profitability.
Recognition as Industry Leader
Analytic Partners has been recognized as a leader in The Forrester Wave™: Marketing Measurement & Optimization, Q3 2023. This acknowledgment highlights their expertise and the effectiveness of their marketing measurement and optimization solutions. The recognition from Forrester underscores their position as a key player in the analytics industry.
Commercial Decisioning Platform
Analytic Partners provides a Commercial Decisioning Platform known as GPS Enterprise. This platform is designed to analyze various marketing, business, and external data. GPS Enterprise integrates extensive data insights to support strategic decision-making, helping businesses to make informed choices backed by comprehensive analyses.
ROI Genome
The ROI Genome from Analytic Partners brings intelligence derived from 20 years of analysis, encompassing millions of data points from multiple industries across over 50 countries. This extensive dataset is used to benchmark and understand myriad market scenarios, thereby guiding businesses in forecasting and enhancing their ROI effectively.
Industry-Specific Analytics Solutions
Analytic Partners offers tailored analytics solutions for various industry sectors, including Retail, Financial Services, and Hospitality. These industry-specific solutions are designed to address the unique challenges and opportunities within each sector, leveraging advanced analytics to provide actionable insights and drive business growth.