Andi Georgiana
About Andi Georgiana
Andi Georgiana serves as the Sr. Director of Brand Engagement & Experience at Apeel, where she has worked since 2022. With a background in digital marketing and brand strategy, she has held various roles in notable companies, contributing to innovative solutions in technology and user experience.
Work at Apeel
Andi Georgiana has been serving as the Sr. Director of Brand Engagement & Experience at Apeel since 2022. In this role, she co-leads Apeel's Brand Lab, focusing on global creative and content strategy. Her responsibilities include overseeing integrated marketing campaigns and enhancing brand engagement through innovative strategies. Prior to this position, she worked as the Head of Digital Marketing at Apeel from 2020 to 2022, where she developed digital marketing initiatives to support the company's growth.
Previous Experience in Brand Marketing
Before joining Apeel, Andi Georgiana held several key positions in brand marketing. She worked at SoundHound Inc. as Director of Brand Marketing + Communications from 2015 to 2017 and later as Director of Brand Comms + Partnerships from 2015 to 2020. Her experience also includes a role at EURO RSCG as Partner Marketing from 2008 to 2010 and at Kadium as Content + Partner Marketing from 2003 to 2008. These roles contributed to her expertise in digital marketing and integrated campaign oversight.
Education and Expertise
Andi Georgiana studied at Carnegie Mellon University, where she focused on Multimedia Production and achieved a degree in Communication Design/Creative and Professional Writing. Her educational background supports her specialization in digital marketing, experiential strategy, and user experience. She has developed a strong focus on product growth, content creation, and understanding user behavior, driven by empathy and a desire to innovate.
Background in the Arts and Technology
Andi Georgiana has a diverse background that spans consumer, tech, and entertainment industries. She served on the Board of Directors for ArtSpan from 2007 to 2013, which reflects her involvement in the arts. Additionally, she worked at AKQA as Account Lead from 2010 to 2013, further enhancing her experience in technology and marketing. Her career trajectory illustrates a commitment to using technology to address complex challenges and foster connections among people.