Aspira
Aspira provides comprehensive software and services for managing outdoor recreation, including campground reservations, hunting and fishing licenses, and marina management, supporting state, provincial, and local government agencies as well as private entities.
Aspira Services
Aspira manages campground reservations, permits, tours, retail, and more for state and provincial parks. They offer software for conservation agencies to handle licenses, seasons, lotteries, and harvest reporting. In addition to this, Aspira provides hunting and fishing license software, marina management software, and comprehensive outdoor recreation software that enhances user experiences, provides audience insights, and increases visitation to parks and campsites.
Aspira Marketing Solutions
Aspira delivers a range of marketing solutions aimed at increasing visibility and engagement for parks and campsites. These services include email marketing management, social media marketing, custom private-label websites, promotional campaigns, park photo contests, search marketing, and marketing analytics reports. Their marketing solutions adopt multichannel marketing and usability best practices to ensure effectiveness.
Aspira Founders and History
Originally founded as ReserveAmerica®, Aspira has grown to support numerous outdoor recreation experiences. They have facilitated nearly 34 million annual transactions between consumers and outdoor experiences. In 2021, their technologies were used over 40 million times for bookings and purchases. They acquired Ontario-based Mission Management, which includes Astra and Campground Manager software platforms.
Aspira Reservation System
Aspira's reservation system is widely utilized and supports nearly 75% of the state-governed park, recreational, natural, and historic areas in the U.S. This system is also employed by Broome County Parks to increase revenue and visibility. On a broader scale, it is used by 32 of the 60 provincial and state park agencies in the U.S. and Canada. Their platform offers flexibility and innovation for campground automation, business administration, and daily operations.
Aspira's Support Services
Aspira provides personalized support across various channels, including self-service options, technical staff assistance, client service managers, and call-center professionals. They ensure that users and clients receive the necessary support to facilitate smooth operations and optimize the use of their software solutions.