BAL
BAL offers smart shoes designed by Philippe Starck, featuring AI-powered movement analysis and eco-friendly materials, headquartered in Silicon Valley.
Company Overview
Founded in 2021, BAL is headquartered in Silicon Valley with additional offices in Kansas City, Denver, France, and Luxembourg. The company specializes in smart shoes designed by Philippe Starck, engineered for both style and functionality. BAL is committed to sustainability and innovation, creating shoes from five eco-sourced, 100% recyclable materials.
Products
BAL offers a range of smart shoes available in color combinations such as Black/White, Black/Orange, Full Black, Full White, and White/Yellow. Priced at $150 per pair, these shoes are equipped with 3D motion sensing technology that analyzes walking patterns. The shoes also feature fitted insoles tailored to the user's walking style and are designed to be fully recyclable.
Technology and Innovation
BAL's smart shoes incorporate AI-powered movement analysis used by over 1,000 leading healthcare institutions. The Baliston Connect™ app, which pairs with these shoes, measures more than 30 different metrics related to walking and provides personalized health insights and recommendations. The sensor modules and chargers for the shoes are manufactured in South Korea and are rated to IP-67, ensuring durability.
Sustainability
BAL shoes are made from five eco-sourced, 100% recyclable materials. The company designs its shoes with sustainability in mind, starting with the initial design and ending with a recycling process that ensures each pair of shoes can be fully recycled. The company's commitment to sustainability is further reflected in their reduced material usage, employing only five different materials for efficient recyclability.
Customer Programs and Policies
BAL offers several customer programs, including Baliston+, a membership program that provides unlimited shoe and insole replacements. Additionally, the company has a discount program for military, veterans, first responders, medical professionals, government workers, and teachers. BAL provides free shipping and returns, and a satisfaction guarantee with a full refund available within 30 days of delivery.