Ballast Research
Ballast Research, now Penta, provides direct feedback from senior policymakers to government relations professionals, offering federal, state, and EU advocacy consulting services.
Company Overview
Ballast Research, now rebranded as Penta, provides essential services to government relations professionals by offering direct feedback from senior policymakers. This feedback is collected through quantitative surveys and qualitative interviews, engaging over 3,500 senior policymakers annually. Located at 1015 15th Street NW, Suite 1100, Washington, DC, Ballast Research serves Fortune 500 companies, trade associations, and nonprofits, guiding them to validate impact, understand opportunities, and strategize effectively for future success.
Services
Ballast Research offers a wide array of advocacy consulting services including Federal Advocacy Consulting, State Advocacy Consulting, and EU Advocacy Consulting. These services are designed to help clients with advocacy strategies, grassroots effectiveness, and tying philanthropy to constituent impact. Through confidential feedback from key policy leaders, Ballast Research assists clients in forging productive partnerships with policymakers and addressing unique needs of local policymakers and their constituents.
Policymaker Hub
Ballast Research's Policymaker Hub is a network comprising top policymakers from across the Legislative and Executive branches. The hub offers career development resources, event invitations, and research insights to its members. By facilitating direct communication and engagement, the Policymaker Hub aims to foster a deeper understanding of effective and mutually beneficial advocacy practices.
Research and Insights
Ballast Research conducts extensive research to help clients understand how policymakers define productive and mutually beneficial advocacy. This includes providing confidential feedback from executive and legislative branches, as well as targeted feedback from senior policymakers at the European Parliament, the Commission, and the Council of the European Union. These insights enable clients to develop strategies that resonate with key policy discussions, particularly in fields like healthcare and technology.
Clientele
Ballast Research's clients include prominent Fortune 500 companies, trade associations, and nonprofits. These clients represent key sectors relevant to contemporary policy discussions, such as healthcare and technology. By delivering actionable insights and feedback, Ballast Research supports these clients in navigating complex policy landscapes and achieving their advocacy goals.