Betterhalf

Betterhalf

Betterhalf is an AI-driven matrimonial platform based in Bengaluru, India, offering a comprehensive range of wedding and matchmaking services tailored for urban Indian professionals.

Company Overview

Betterhalf is based in Bengaluru, KA, India, and operates within the consumer sector, specifically focusing on social sub-industries. The company is part of the Y-Combinator W21 batch. With a team size of 25, Betterhalf offers a range of wedding services and personalized matchmaking solutions backed by AI technology. It serves users in regions including India, South Asia, remote, and partly remote areas.

Founders

Betterhalf was founded in 2016 by two MIT Alumni, Pawan Gupta and Rahul Namdev. The founders envisioned a modern approach to matrimony services, leveraging advanced AI to transform traditional matchmaking processes.

Services

Betterhalf provides a wide range of wedding and relationship services. These include wedding venues, decorators, photographers, personalized matchmaking, daily horoscope predictions, numerology, kundali matching, and personalized love coaching. The platform also offers free and premium marriage biodata formats, a wedding forum, matrimonial classified ads, personal loan services for marriage expenses, and customizable wedding invitation cards. Users can also create a free Janam Kundali online and access a success stories section featuring real-life couples.

Unique Features

Betterhalf's unique features include its AI-powered compatibility algorithm, analyzing 16 demographic and behavioral traits. The personality quiz helps predict user preferences and compatibility. Benefits of premium membership include instant boost, instant matches, crown badge, personal notes, and unrestricted conversations. The platform also ensures safe use by verifying profiles through real-time selfie verification and limiting users to one profile. Changes to personal details require proof of identity through government ID.

Wedding Ideas and Inspirations

Betterhalf's Ideabook offers over 10,000 unique wedding ideas across 100+ categories, providing a comprehensive source of inspiration for couples. This platform functions similarly to Pinterest, helping users explore themes, decorations, and other wedding-related concepts to plan their special day.

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