Kumar Ashish Mishra
About Kumar Ashish Mishra
Kumar Ashish Mishra is the Head of SEO at Betterhalf, with extensive experience in digital marketing and team management. He has held various SEO positions at notable companies including Wishfin and Flipkart, and possesses strong skills in using a variety of SEO tools.
Current Role at Betterhalf
Kumar Ashish Mishra serves as the Head of SEO at Betterhalf, a position he has held since 2022. In this role, he oversees the company's search engine optimization strategies and initiatives. His responsibilities include managing the SEO team, developing digital marketing strategies, and ensuring the implementation of best practices to enhance online visibility. Betterhalf is based in Bengaluru, Karnataka, India, where Kumar applies his extensive experience in the field.
Previous Experience in SEO
Prior to his current role, Kumar worked at Betterhalf as a Senior Manager - SEO from 2021 to 2022. He also held the position of Senior SEO Manager at Wishfin from 2016 to 2021, where he contributed to the company's digital marketing efforts. Earlier in his career, he worked at Flipkart as a Senior SEO Analyst from 2015 to 2016 and as an SEO Analyst in 2014. His career began at Wildnet Technologies as an SEO Executive from 2012 to 2013.
Educational Background
Kumar Ashish Mishra completed his Bachelor of Technology (B.Tech.) in Computer Science and Engineering at Jawaharlal Nehru Technological University, Kakinada from 2006 to 2010. He also studied Mathematics at Narayana Junior College, achieving his Intermediate from 2004 to 2006. His foundational education includes achieving SSC at St Marys Convent from 2003 to 2004.
Skills and Expertise
Kumar possesses strong interpersonal, communication, and organizational skills, which support his abilities in team management and planning. He has hands-on expertise with various SEO tools, including Ahrefs, Semrush, SimilarWeb, RankWatch, AWR Cloud, Screaming Frog, Ubersuggest, SEO PowerSuite, and Xenu. His experience includes developing digital marketing strategies for international clients from the US, UK, Canada, and Australia.
Professional Attributes
Kumar is recognized for his innovative thinking and results-oriented approach. He is known for identifying and adopting the latest trends in digital marketing to meet organizational objectives. His ability to manage teams and implement effective strategies has contributed to his success in the SEO field.