Toby Yuen

Customer Success Manager @ Blueshift

About Toby Yuen

Toby Yuen is a Customer Success Manager at Blueshift, where he has worked since 2021. He has a diverse background in digital marketing and customer service, with previous roles at companies such as GeekHive and Hakkasan Group.

Work at Blueshift

Toby Yuen has been serving as a Customer Success Manager at Blueshift since 2021. In this role, he focuses on ensuring customer satisfaction and success through effective communication and support. His responsibilities include managing client relationships and leveraging his expertise in digital marketing to enhance customer engagement and retention. His tenure at Blueshift has allowed him to apply his diverse skill set in a dynamic environment, contributing to the company's commitment to delivering exceptional customer experiences.

Previous Experience in Digital Marketing

Before joining Blueshift, Toby Yuen held several positions in digital marketing. He worked as a Marketing Strategist at GeekHive from 2020 to 2021, where he developed marketing strategies in a remote setting. Prior to that, he was the Digital Marketing Strategy Manager at Hakkasan Group for 10 months in 2019, and the Digital Marketing Manager at SLS Las Vegas for 10 months in 2018. His roles involved creating and implementing marketing campaigns that aligned with business objectives.

Customer Service Background

Toby Yuen has an extensive background in customer service, having worked in various customer-facing roles for over eight years in Las Vegas. His experience includes positions at HEBS Digital, where he served as an Account Executive in Client Success and as an Assistant Account Executive. This diverse experience has equipped him with a strong understanding of client needs and expectations, which he applies in his current role at Blueshift.

Education and Expertise

Toby Yuen studied at Arcadia University, where he achieved a degree in Digital Media. He also attended the University of Nevada-Las Vegas, focusing on Communication, Journalism, and Related Programs, earning a Bachelor’s Degree. His educational background, combined with his self-taught skills in Adobe Photoshop and commitment to self-learning, has contributed to his proficiency in digital marketing and technology.

Digital Marketing Skills

Toby Yuen possesses a comprehensive skill set in digital marketing, with expertise in various channels such as native ads, influencer marketing, and MarTech stacks. His tech-savvy approach and commitment to staying updated with digital trends through resources like YouTube reflect his dedication to continuous learning. His experience working both in-house and on the agency side provides him with a unique perspective on client and vendor relationships.

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