Kaitlyn Alexander
About Kaitlyn Alexander
Kaitlyn Alexander is a Manager of Social Media and Audience Relations at Boat Rocker Media, where she has worked since 2015. She actively mentors young professionals in the social media field and has contributed to industry knowledge through her published work and speaking engagements.
Work at Boat Rocker Media
Kaitlyn Alexander has been employed at Boat Rocker Media as the Manager of Social Media and Audience Relations since 2015. In this role, she oversees social media strategies and audience engagement initiatives for the company. Her responsibilities include developing campaigns that enhance viewer interaction and brand presence across various platforms. Under her management, the company has seen significant improvements in audience engagement metrics.
Previous Experience at Totem
Before joining Boat Rocker Media, Kaitlyn Alexander worked at Totem as an Audience Development Consultant for eight months in 2015. During her tenure, she focused on strategies to enhance audience engagement and growth for various media projects. This experience contributed to her expertise in audience relations and social media management.
Education and Expertise
Kaitlyn Alexander holds an Honours Bachelor of Arts in Theatre from the University of Toronto Mississauga, where she studied from 2010 to 2014. Additionally, she completed a Conservatory in Acting at Sheridan College during the same period. Her educational background in theatre and drama studies has equipped her with valuable skills in communication and storytelling, which are essential in her current role in social media.
Achievements in Social Media
Kaitlyn Alexander has made notable contributions to the field of social media marketing. She published an article in 'Marketing Magazine' discussing the impact of social media on brand development. Furthermore, she developed a successful social media campaign that increased engagement by 30% for a major television series. Her leadership in social media efforts also led her team to win a Canadian Screen Award for Best Social Media Campaign.
Community Involvement and Mentorship
In addition to her professional work, Kaitlyn Alexander volunteers as a mentor for young professionals in the social media industry through a local program in Toronto. This involvement reflects her commitment to fostering growth and development in the next generation of social media experts.