Chris Wakefield
About Chris Wakefield
Chris Wakefield is a Sales Representative with extensive experience in the beverage industry, having held various managerial roles at companies such as Zevia and Red Bull Distribution Company. He has a proven track record in product launches, merchandising, and increasing product visibility across multiple markets.
Work at Breakthru Beverage Group
Chris Wakefield has been employed at Breakthru Beverage Group as a Sales Representative since 2023. His role involves managing sales strategies and client relationships within the beverage industry in Phoenix, Arizona. He leverages his extensive experience in sales and product placement to drive business growth and enhance brand visibility.
Previous Experience at Zevia
Chris Wakefield worked at Zevia from 2016 to 2023, holding the positions of Regional Manager and Territory Manager. During his tenure, he successfully implemented a yearlong cooler placement program at Super 1 Foods, resulting in the placement of 300 new items in 2022. He also executed over 1000 void closures and placed 700 new items during out-of-market trips across eight states in 2022.
Sales Management Background
Before his time at Zevia, Chris Wakefield served as an Account Sales Manager at Red Bull Distribution Company from 2010 to 2014. His career also includes roles as Territory Sales Manager at Just Chill Drinks Co from 2014 to 2016 and as Territory Account Manager at Young's Market Company from 2005 to 2007. Additionally, he worked as On Premise Sales Manager at Southern Glazer's Wine & Spirits from 2007 to 2009.
Expertise in Product Launch and Merchandising
Chris Wakefield has extensive experience in launching new products and product lines across both Natural and Conventional accounts. He has demonstrated expertise in merchandising and display building, which has contributed to increased visibility and profitability for the brands he has represented.