Danielle Graham
About Danielle Graham
Danielle Graham is a Territory Manager at Breakthru Beverage Group in Calgary, Alberta, where she has worked since 2020. She received the 2021 National Beer Rep of the Year award for her efforts in promoting the Guinness beer portfolio.
Work at Breakthru Beverage Group
Danielle Graham has served as a Territory Manager at Breakthru Beverage Group since 2020. In this role, she is responsible for managing the promotion of both new and existing products. Her work aligns with regional and national strategies to enhance brand visibility and sales performance. Graham's position requires her to contribute to team objectives while also meeting individual sales targets set by the Sales Manager. Her tenure at Breakthru Beverage Group has been marked by her commitment to driving growth within the organization.
Education and Expertise
Danielle Graham has a strong educational background in marketing and communications. She studied at the University of Toronto, where she earned a degree in Communications, Culture, Information & Technology from 2012 to 2016. She furthered her studies at the University of Sydney, achieving a qualification in International Marketing from 2016 to 2017. Additionally, she obtained a Digital Media Certificate from Sheridan College. Graham possesses expertise in managing budgets and collaborating with customers on budget allocation strategies, enhancing her effectiveness in her professional roles.
Previous Experience in the Beverage Industry
Before joining Breakthru Beverage Group, Danielle Graham gained valuable experience in the beverage industry through various roles. She worked at Corby Spirit and Wine Limited as an Assistant Brand Manager for Wines from 2018 to 2020. Prior to that, she served as a Digital Marketing Intern at Corby Spirit and Wine Limited for nine months in 2017. Additionally, she was a Brand Ambassador at Mosaic North America for four months in 2017. These positions equipped her with skills in brand promotion and marketing strategies.
Recognition and Awards
In recognition of her contributions to the beverage industry, Danielle Graham was awarded the 2021 National Beer Rep of the Year. This accolade was given for her effective promotion of the Guinness beer portfolio, highlighting her impact within the sector. Her achievement underscores her dedication to her role and her ability to drive brand success.
Internship Experience
Danielle Graham began her career with an internship at Corby Spirit and Wine as a Communication Intern from 2015 to 2016. This five-month position provided her with foundational experience in the industry, allowing her to develop skills in communication and brand management. Her internship experience laid the groundwork for her subsequent roles in marketing and brand management.