Jacob Farkas

Jacob Farkas

Sales Manager Training & Sales Segmentation @ Breakthru Beverage Group

About Jacob Farkas

Jacob Farkas is a Sales Manager specializing in Training and Sales Segmentation at Breakthru Beverage Group, where he has worked since 2022. He has a diverse background in sales and management, with previous roles at Sazerac Company and PopSockets LLC, and holds a degree in Accounting and Finance from the University of Missouri-Columbia.

Current Role at Breakthru Beverage Group

Jacob Farkas currently serves as the Sales Manager for Training & Sales Segmentation at Breakthru Beverage Group. He has held this position since 2022, working in Cicero, Illinois. In this role, he is responsible for overseeing training initiatives and sales segmentation strategies to enhance the effectiveness of the sales team.

Previous Experience at Breakthru Beverage Group

Jacob Farkas has extensive experience at Breakthru Beverage Group, having held multiple roles. He worked as a Sales Consultant from 2019 to 2020 and as a Sales Representative in Training for six months in 2019. Additionally, he served as a District Manager from 2021 to 2022 and as a Merchandiser for four months in 2020. His tenure includes supervising a significant number of merchandisers and managing sales strategies.

Experience at Sazerac Company

Jacob Farkas worked as a Market Development Manager at Sazerac Company for seven months in 2020 to 2021. Based in Chicago, Illinois, he focused on market development strategies to enhance brand presence and sales performance during his time with the company.

Educational Background in Accounting and Finance

Jacob Farkas studied Accounting and Finance at the University of Missouri-Columbia from 2013 to 2017. His education provided him with a solid foundation in financial principles and accounting practices, which he applies in his current and previous roles in the beverage industry.

Leadership and Training Initiatives

Jacob Farkas has demonstrated leadership in training and development within the beverage industry. He directed the creation of Breakthru Beverage’s companywide 2023 Merchandiser recruitment videos and action plan. He also trained 45 individuals in a comprehensive five-week training program, focusing on enhancing skills among merchandisers, sales associates, and sales consultants.

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