Jamin Mc Ginnis

Jamin Mc Ginnis

Channel Manager On Premise (Diageo) @ Breakthru Beverage Group

About Jamin Mc Ginnis

Jamin Mc Ginnis is a Channel Manager for On Premise at Diageo, with a background in Theatre and Communications from Carthage College. He has extensive experience in sales and brand management, focusing on building strong relationships and promoting underrepresented demographics.

Current Role at Breakthru Beverage Group

Jamin Mc Ginnis serves as the Channel Manager - On Premise for Diageo at Breakthru Beverage Group. He has held this position since 2016, contributing to the company's operations in Cicero, Illinois. His responsibilities include leading client education and entertainment for special events, as well as acting as a liaison between supplier and distributor sales. Mc Ginnis focuses on meeting and exceeding stakeholder expectations while building strong relationships with partners.

Previous Experience at Breakthru Beverage Group

Prior to his current role, Jamin Mc Ginnis worked as a Sales Consultant for Regal On Premise within the Diageo portfolio at Breakthru Beverage Group from 2011 to 2015. During this four-year tenure, he developed expertise in brand management and program implementation. He co-created and leads the VIBE initiative, which focuses on investing in Black equity and empowerment within the company.

Educational Background

Jamin Mc Ginnis studied at Carthage College, where he earned a Bachelor of Arts degree in Theatre and Communications with a focus on Public Relations from 2002 to 2006. His education provided a foundation in effective communication and public engagement, which he applies in his professional roles.

Diverse Professional Experience

Mc Ginnis has a diverse professional background that includes roles in various organizations. He worked as a Cîroc Trade Ambassador at MKTG for nine months in 2016 and served as a Special Event Representative at Chicago Twenty Something from 2011 to 2013. Additionally, he was a Promotional Specialist Model for Brown Forman brands at The Hive and held a sales leadership position at Stericycle from 2007 to 2011.

Commitment to Underrepresented Communities

Jamin Mc Ginnis is recognized for his commitment to investing in underrepresented demographics, including African Americans, Latin Americans, and the LGBTQ community. He applies a deep understanding of niche consumers and brand trends to curate and implement programs that promote inclusivity and equity in the beverage industry.

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