Michael Adrian Lucas
About Michael Adrian Lucas
Michael Adrian Lucas is a Visual Merchandiser with a diverse educational background in Anthropology, Biology, and Information Technology. He has experience in web development and design, and he integrates his global perspective and passion for travel into his creative projects.
Work at Breakthru Beverage Group
Michael Adrian Lucas has been employed at Breakthru Beverage Group as a Visual Merchandiser since 2021. In this role, he is responsible for creating visually appealing product displays that align with the company's branding and marketing strategies. His work involves synthesizing information to make informed decisions, ensuring that the displays effectively communicate the brand's message to consumers.
Education and Expertise
Michael holds multiple degrees, including a Bachelor of Science in Anthropology from the College of Charleston, earned from 1996 to 2000. He also obtained a Bachelor of Science in Information Technology from the University of Massachusetts Lowell, completing his studies from 2015 to 2017. Additionally, he studied Web Development at the University of Massachusetts Lowell from 2014 to 2016. His diverse educational background supports his expertise in both visual merchandising and web design.
Background
Michael has a diverse professional background that includes roles as a Web Application Developer and Lead Designer at book2wheel.com from 2015 to 2018, where he worked in both Denmark and the Philippines. He also served as a UI Designer and Developer at Financial Independence Group for a brief period in 2017. His international experience has shaped his global perspective and creativity in design.
Achievements in Freelance Web Design
Since 2013, Michael has been engaged in freelance web design and development, operating under the domain michaeladrian.me. His freelance work spans over 11 years, during which he has developed a range of websites that showcase his skills in both design and functionality. This experience complements his role as a Visual Merchandiser by enhancing his ability to create engaging and effective displays.
Influence of Travel on Creative Approach
Michael combines his passion for travel with his professional skills, having surfed and climbed in various international locations. This exposure to different cultures and environments influences his creative approach in visual merchandising. His experiences contribute to a unique perspective that enhances his design projects, allowing him to integrate global trends and aesthetics into his work.