Randi Barilla
About Randi Barilla
Randi Barilla is a Field Sales Manager with expertise in consultative selling and B2B sales, currently leading a team at Breakthru Beverage Group. She has a background in account analysis and sales strategy, with previous experience at The Charmer Sunbelt Group and a strong educational foundation in Geology and Legal Studies.
Current Role as Field Sales Manager
Randi Barilla currently serves as a Field Sales Manager at Breakthru Beverage Group, a position she has held since 2021. In this role, she leads a team of sales associates responsible for managing daily routes and account calls within the wholesale beverage industry. Randi focuses on analyzing accounts to identify sales opportunities and prepares tailored sales presentations to meet client needs. Her expertise in consultative selling and B2B sales is instrumental in maximizing brand visibility and maintaining product levels.
Experience at Breakthru Beverage Group
Randi Barilla has a significant tenure at Breakthru Beverage Group, having worked there for a total of nine years. She began her career as a Sales Associate from 2012 to 2021 before advancing to her current role as Field Sales Manager. During her time as a Sales Associate, she developed skills in balancing company priorities with customer needs, enhancing customer satisfaction, and driving sales growth.
Previous Experience at The Charmer Sunbelt Group
Before joining Breakthru Beverage Group, Randi Barilla worked as a Promotional Specialist at The Charmer Sunbelt Group from 2010 to 2012. This role was based in the Dover, Delaware area and provided her with foundational experience in the beverage industry. Her responsibilities included promoting products and engaging with customers to drive brand awareness.
Education and Academic Background
Randi Barilla holds a Bachelor of Science degree from the University of Delaware, where she studied Geology and Geography Education from 2005 to 2009. She furthered her education at Wilmington University, where she pursued minors in Natural Science and History while achieving a degree in Legal Studies from 2009 to 2011. This diverse academic background supports her analytical and consultative approach in her sales career.
Team Leadership and Development
In her current role, Randi Barilla emphasizes team development and performance. She provides coaching, feedback, and recognition to her team of sales associates, fostering an environment that supports professional growth. Her leadership style focuses on enhancing team capabilities to effectively manage sales routes and account calls, contributing to overall sales objectives.