Carla Machado
About Carla Machado
Carla Machado serves as the Director of Employee Experience for Europe and Latin America at Broadvoice, focusing on organizational happiness and employee motivation. With over 19 years of experience across various business functions, she emphasizes adaptability and resilience in her professional journey.
Current Role at Broadvoice
Carla Machado serves as the Director of Employee Experience for Europe and Latin America at Broadvoice since 2023. In this role, she focuses on enhancing organizational happiness and employee motivation, which she identifies as critical factors influencing productivity and profitability. Her approach integrates her extensive experience in human resources and business management.
Previous Experience at Go Natural
Carla Machado has a significant history with Go Natural, where she held multiple roles. She was the Head of Corporate Sales & Business Development from 2019 to 2020 and served as the Financial & IT Director from 2007 to 2019. Additionally, she worked as the Human Resources Director during the same period, contributing to various aspects of the company's operations.
Education and Certifications
Carla Machado studied Economics at Instituto Superior de Ciências do Trabalho e da Empresa (ISCTE), earning her Licenciatura em Economia from 1998 to 2002. She further enhanced her qualifications by obtaining a certification as a Happiness Manager from APG - Associação Portuguesa de Gestão de Pessoas between 2022 and 2023, aligning her education with her focus on employee well-being.
Professional Background and Expertise
With over 19 years of experience, Carla Machado has worked across various business functions, including Finance, IT, Human Resources, and Business Unit Development. Her career includes roles at Deloitte as a Senior Consultant from 2002 to 2007 and at Sonae MC as Unit Business Director for Go Natural B2B in 2021. Her diverse background encompasses both consultancy and retail sectors.
Skills and Attributes
Carla Machado emphasizes her adaptability, proactive attitude, and dedication to projects throughout her career. She highlights her versatility and resilience in facing new challenges, which have been key to her professional journey and success in various roles.